This week we bring you some love from Philly with Mr. James Norman aka Personify. A humble, cool cat who I’ve had the pleasure of spinning with (and will hopefully get to Philly in 2014 to sling some 7″s with again), Personify is a seasoned digger, great DJ, and part of the thriving Funk and Soul scene in the City of Brotherly Love. DJing strictly for the love, he is a digger and DJ after Flea Market Funk’s heart. A member of the Little Big Things Crew, these guys are making big noise on the East Coast and places further West with their monthly parties. Keeping Funk and Soul alive, along with 45 RPM culture, Personify is the real deal. Enjoy this interview, because it’s a really great read. Thanks to James for being part of the Big Ups series.

Personify on facebook.

Little Big Things Crew on facebook.

Check out Personify’s Soundcloud page.

Bonus photo from Personify’s digging story in New Orleans. The famous second floor via Eddie 3 Way.

Keep Diggin’!